Friday, October 18, 2013

OZ Magazine Interview's Stanley

Oz Magazine called me and asked to interview me a couple months ago and the interview is in this October's magazine on page 43. Click here for link. Below is the interview.


HOW DID YOU GET INTO THE BUSINESS?

While in college my father gave me a camera. Immediately, I started shooting for East Carolina University while working on my social work degree. Social work was training me to understand what to look for. The experience of shooting all the time for the school helped me to perfect capturing these stories.

BEST ADVICE TO YOUNG PEOPLE IN YOUR PROFESSION?

Become an expert on a subject and learn to provide a finished product, which means more than just photography.

All my clients hire me because I know a good deal about their industry—not just photography.

I am a visual storyteller using a photojournalistic approach helping organizations build customer loyalty. My social work degree and M.A. in communications makes me uniquely qualified to help people right in their own environment, by looking at all the different aspects of their life and culture.

You need to go to people with ideas and not wait for the phone to ring for someone to ask you to shoot their idea. The more you know about the subject and audience, the better you are positioned to come up with ideas to help your client engage their audience with content you create.

Today, I combine my photography, video, audio and writing to help put together complete packages that my clients can use right away. Too many of my colleagues just want to shoot and are no longer shooting because they expected the client to know what to do with their images.

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