Monday, December 05, 2016

You ready for snow days?


Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 5600, ƒ/5.6, 1/8000
Here are just a couple tips that can help you in taking photos in snow. First you can use the scene mode of snow if it exists on your camera. Another option is the beach scene mode. Both of these will get you pretty close.

The downside to using scene mode is the camera doesn't know if you are shooting landscape or action in the snow.

Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 12800, ƒ/5.6, 1/800
My suggestion is the use the exposure compensation on your camera as a way to compensate for all that white snow.

This is the location of the Exposure Compensation on the Nikon D3S. You push this and spin the dial on the back of the D3S to under or over expose the photo.
Now this is in different places on each camera, so get your manual out and look for exposure compensation in the index.

Exposure Compensation Dial on Nikon P7000
Most of today's cameras also have different metering modes. On Nikon I recommend shooting with matrix metering.

Here is what camera settings I suggest for capturing action in the snow.
  1. Matrix Metering
  2. +1 Exposure Compensation – Take test shots and see if needing more or less. Each camera responds a little differently.
  3. Auto ISO
    1. Use the camera suggested latitude ISOs for your camera. I use 100 - 104,000 for my Nikon D5, but only 200-6400 for my Fuji X-E2
    2. Minimum shutter speed of 1/2000 for my Nikon D5 and 1/500 for Fuji X-E2
  4. Aperture Priority – Choosing depth-of-field that is appropriate for the photo. 
  5. Continuous Focus – Single focus mode will lock the focus but if they are sledding to you they will not be in focus. Need to be in continuous mode to track the subjects.
Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 6400, ƒ/5.6, 1/8000
For many of these photos I decided to shoot as fast as I could at 1/8000. It isn't necessary to stop the motion, but I was just seeing what it looked like and really liked the results.

Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 5000, ƒ/5.6, 1/8000

Action Shot Tips

  1. Place yourself to where the action is going. For most all these photos I captured the people at the bottom of the hill. this way I captured their expressions and not the backs of their heads.
  2. Don't just shoot action, but reaction and things around the action.
  3. Use your motor drive to capture series of images.
Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 9000, ƒ/5.6, 1/8000
Here I was at the top of the hill and captured the brother and sister as they came back up the hill. You can still see the excitement. I also purposely composed to show someone at the bottom of the hill or you wouldn't know it was a hill.

Nikon D3s, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 2000, ƒ/8, 1/500
For this photo I was panning with them as they got a push. The idea is to mix up as much as you can the photos so you have captured more of the memories for the years ahead to remind them how everyone was having fun together.

I think I am now ready for some snow.

Sunday, December 04, 2016

Storytelling is the biggest form of entertainment

Nikon D5, AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR, ISO 6400, ƒ/5.6, 1/200
Entertainment is a form of activity that holds the attention and interest of an audience, or gives pleasure and delight. It can be an idea or a task, but is more likely to be one of the activities or events that have developed over thousands of years specifically for the purpose of keeping an audience's attention. Although people's attention is held by different things, because individuals have different preferences in entertainment, most forms are recognizable and familiar. Storytelling, music, drama, dance, and different kinds of performance exist in all cultures, were supported in royal courts, developed into sophisticated forms and over time became available to all citizens. The process has been accelerated in modern times by an entertainment industry which records and sells entertainment products. –– Wikipedia
Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/5.6, 1/45
During my time in London we stopped by The Globe. The Globe Theatre was a theatre in London associated with William Shakespeare. It was built in 1599 by Shakespeare's playing company. A modern reconstruction of the Globe, named "Shakespeare's Globe", opened in 1997 approximately 750 feet from the site of the original theatre.

I believe photography is one way for us to preserve these storytelling moments and be enjoyed in a new medium and able to be shared to many more than live theater can do. While theater is quite entertaining it is just one way for us to capture the imagination of people. Storytelling is a great way to take the brain hostage and substitute ones own imagination for another person's.

Nikon D5, Sigma 120-300mm ƒ/2.8 DG OS HSM | S, Sigma TC-2001 2x, ISO 3200, ƒ/5.6, 1/100
I love the theater for the same reason I love the movies and TV dramas, they all help me think beyond my imagination. After watching these stories I often find my mind dreaming new dreams made possible by these art forms.

Nikon D5, Sigma 24-105mm f/4 DG OS HSM Art Lens, ISO 160, ƒ/5.6, 1/100
To me the one thing that is just as impactful if caught in such a way that it is a slice of a story is real life. I believe photojournalism is that medium of telling real life stories.

Here is a slice of a wedding which is the first chapter of the couples new life together.

If you want your photography to get better the more your work embodies those real moments that are captured in the best light with a perspective that helps move you along the storyline I think you are going to have a very good chance of hijacking a person's brain from their own dreaming stories to your storytelling.

Nikon D5, Sigma 120-300mm ƒ/2.8 DG OS HSM | S, Sigma TC-2001 2x, ISO 4000, ƒ/5.6, 1/100
Great lighting, great stage direction and acting can really capture an audience's attention. But if you want them to really remember then a sound track can make your story even more memorable.

We all have had a earworm. An earworm, sometimes known as a brainworm, sticky music, or stuck song syndrome, is a catchy piece of music that continually repeats through a person's mind after it is no longer playing. Phrases used to describe an earworm include "musical imagery repetition", "involuntary musical imagery", and "stuck song syndrome".

Also music can just help create mood as much as light does. Music helps us remember storylines and just about anything.

This leads me to what I love doing today the most. Multimedia packages where I combine still images, motion and audio to tell a story.

I do this for companies. Here is just one example:

 

Storytelling is an art form. The artist is always looking for ways to capture the audiences attention, because you are competing not just with other things demanding their attention, you are competing with their own day dreaming.

Wednesday, November 30, 2016

Why I prefer Nikon D5 over Fuji X-E2

Nikon D5, Sigma 24-105mm f/4 DG OS HSM Art Lens, ISO 25600, ƒ/4, 1/100
First of all before you jump to sure a $6,500 camera should be better than a $1,500 camera this is more about the features than the prices. 

I can tell you are not going to hear that I love it because it weighs so much. This is one of the reasons I own the Fuji X-E2 system. Spending a week in London walking everywhere would have been a real pain carrying my Nikon gear.

Now the bride and groom asked me to take a photo with the groom's grandmother. Now there wasn't a shot list so I had to be ready for every situation. This is why the Nikon D5 is the go to camera for most all my client jobs. I was able to quickly just get a custom white balance and then click the photo at ISO 25600. The lens was wide open and I was shooting at 1/100. The lens has image stabilization as well.

To do this with the Fuji with available light would have me shooting at ISO 6400 and 1/25. I am not a fan of slow shutter speeds with people when I prefer a sharp photo.

Nikon D5, Sigma 24-105mm f/4 DG OS HSM Art Lens, ISO 22800, ƒ/4, 1/100
As a friend of the family I was also at the rehearsal and thank goodness. I was then completely aware of how dark the church was going to be for the wedding.

Now when they mentioned they wanted to have everyone in attendance in a group photo I wanted to be sure you could see everyone clearly, so I just used strobes for that photo.

Nikon D5, Sigma 24-105mm f/4 DG OS HSM Art Lens, ISO 1000, ƒ/5.6, 1/200–[2] Alienbees B1600 triggered with the Posketwizard TT1, TT5 system.
Now another thing is the flash system of the Nikon is far superior to the Fuji. So I was able to use fill flash for some of the photos of the bride and groom outside due to the overcast.

Nikon D5, Sigma 24-105mm f/4 DG OS HSM Art Lens, ISO 100, ƒ/5.6, 1/200–Nikon SB-900 TTL
Today I believe it is difficult to find the one camera system that does it all, but my Nikon D5 is that camera for me and if it was light as my Fuji X-E2 then I would only on it for all my work. However, for those times I need a camera but don't want to lug my Nikons I use the Fuji.


Monday, November 28, 2016

London taught me that creating an EXPERIENCE is important in business

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/4.5, 1/220
In business your product is just part of why people will do business with you. Now if your product is on par with the rest of the industry then the other thing that people are paying for is EXPERIENCE.

We just spent our vacation traveling to London for an EXPERIENCE. One of the major things we were paying to enjoy was to relive the Harry Potter movies. We wanted to experience the movies as if we were there in them. So here we went to Kings Crossing Train Station to 9 3/4 to get our pictures made as if we were going through the wall onto Hogwarts.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 2500, ƒ/2.8, 1/100
We went to the House of Minalima. Miraphora Mina and Eduardo Lima met in 2002 when a happy coincidence of fates meant they were to work together as graphic designers on the Harry Potter film franchise. Here they had a unique opportunity to establish the visual graphic style from the outset of the productions. The design aesthetic they created for Harry Potter is still sought after, be it designing collectable merchandise or collaborating on the much anticipated Warner Bros Studio Tour.

Rather than just have a store with items on the shelf they created a self guided tour of their artwork and created moments like we remember of Harry Potter's invitation letter to Hogwarts. They created an EXPERIENCE for us to enjoy.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 640, ƒ/3.6, 1/100
One of the biggest phenomena's in the past few years as related to photography has been the selfie. While we have always done some form of this with photography through the years the selfie stick came along to help us include more people in our photos.

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 800, ƒ/5.6, 1/100
Here you can see all the women getting in close to the London Bobby to get their photo made with him. It is an experience that not only are they having they are now sharing this in their social media. Then their friends will comment on how much they: like, love or other ways of expressing their joy of the photo.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 640, ƒ/3.6, 1/100
In the Harry Potter tour at the Warner Brother's Studio outside of London they had different things you could do on the tour. Here my daughter is being taught how to dual with a wizarding wand using a mirror to see her style as compared to the teacher on the TV screen to the left.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/10, 1/70
We went on a Harry Potter Muggles tour where they showed us some of the filming spots in London as well as take us to places like Collier Street which was J. K. Rowling's inspiration for Diagon Alley.

Notice the tour guide is dressed in Gryffindor attire and looks like she could easily just walked off the set of the movie. To help us with the EXPERIENCE she had screen shots of the movie [in her hand] that she would pull out at different stops and pass around to help us see in the movie what we were EXPERIENCING first hand.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/3.2, 1/75
Now my daughter dressed up in her Gryffindor robe and enjoyed not only having people ask to be photographed with them, but she was excited to see this guy dressed up as Newt Scamander from the latest movie Fantastic Beasts and Where to Find Them.

Even last night I heard my daughter yell out that the guy dressed like Newt was in another documentary she just saw. Again it is about an EXPERIENCE.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/4, 1/45
One of my daughter's favorite scenes from the Harry Potter series is when Harry Potter talks with Remus Lupin on the Bridge. She is standing where they stood when they filmed that scene. What an EXPERIENCE it was for her.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/5, 1/90
For me it was the scale model of Hogwarts that just let me see the detail for which they created this mystic place that captured me the most.

Question for You

What are you doing to create an EXPERIENCE that people will tell their friends about and want to do business with you.

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 200, ƒ/5.6, 1/200
Can you see your customers smiling at certain points in their interactions with you and your company?

Can you think of something that can create more of an EXPERIENCE than you are doing now?

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/4.8, 1/110
My trip to London just reminded me that all those little details like clothing can help create something that keeps people traveling from all over the world to get the EXPERIENCE first hand.

Most importantly for everyone in business is to concentrate of creating a great PRODUCT and creating an EXPERIENCE that separates you from everyone else.

Thursday, November 24, 2016

More photos from London with the Fuji X-E2

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/4, 1/400
We have been having lots of fun in England this week. Morning full English breakfast at The Orangery at Kensington Palace. My daughter enjoyed her tea.

I am just going to add photos here from the last couple of days that I was able to capture with my Fuji X-E2. I am using just he 18-55mm and the 55-200mm lenses.

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/7.1, 1/120

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 800, ƒ/9, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 200, ƒ/4, 1/100

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 250, ƒ/4, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 1600, ƒ/11, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 1000, ƒ/11, 1/100

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/5, 1/350

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 200, ƒ/4.7, 1/180

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/5, 1/600

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 200, ƒ/5.6, 1/120

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/5.6, 1/240

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 5000, ƒ/2.8, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/2.8, 1/350

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 200, ƒ/3.6, 1/680

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/3.8, 1/950

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/4.8, 1/300

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 400, ƒ/4.7, 1/120

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/2.8, 1/1100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/3.2, 1/640

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/3.6, 1/3800

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 200, ƒ/3.6, 1/750

Fujifilm X-E2, FUJINON XF 55-200mm, ISO 200, ƒ/4.8, 1/120

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 400, ƒ/2.8, 1/300

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/5.6, 1/45

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 6400, ƒ/5.6, 1/90

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 1600, ƒ/5.6, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 2000, ƒ/5.6, 1/100

Fujifilm X-E2, FUJINON XF 18-55mm, ISO 4000, ƒ/5.6, 1/100